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Get Me Thinking | Content Strategy
In a recent issue of Chief Content Officer, Adele Revella, President of Buyer Persona Institute, says in answer to “What advice would you offer a content marketing newbie?”: Develop the competencies...
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Interview with Adele Revella, author of The Buyer Persona Manifesto
Adele Revella Today I speak with Adele Revella, founder of the BuyerPersona Institute and author of The Buyer Persona Manifesto. Adele has spent the last 25 years focused on a single goal: Developing...
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